Wonder Dynamics’ goal is to use AI and cloud services to make “blockbuster-level” visual effects accessible to living-room-level producers, however, the company has kept its product under wraps. The mysterious startup, which has a star-studded advisory board, has received $10 million in an A round ahead of a scheduled debut in 2022.
Nikola Todorovic and actor Tye Sheridan created the firm after working on a film together a few years ago and discovering that they shared a conviction in democratising filmmaking technologies. Many technologies, such as high-resolution cameras and the computational capacity to edit and colour film, have, of course, become more affordable and easier to use.
Serious VFX, on the other hand, is a different storey, and the better realism of today’s cameras and screens need higher CG quality, which has kept the expense and barrier to entry high.
Wonder Dynamics is a VFX platform that makes these tasks simpler by combining AI and cloud services, albeit exactly how is still a mystery.
Todorovic added, “The platform employs a whole new approach, and it is an end-to-end solution for content producers that lack the technical understanding required to develop CG and VFX material.” “The output is exportable into current workflow and tools for professional artists” (Unreal, Blender, Maya, etc.). It’s geared for post-production, but it’ll substantially reduce the amount of hardware, equipment, and extra labour required in production today.”
We’ll learn more when the platform debuts at SXSW in 2022, but sceptics may find solace in the fact that Steven Spielberg and Joe Russo are on the advisory board. Both are seasoned filmmakers who are careful about how their films appear; Russo (and his brother Anthony Russo) in particular is renowned for favouring physical effects over CG when it isn’t absolutely necessary, so his backing is noteworthy.
In a news statement, Sheridan stated, “As we went farther into our work, we understood that this could be more than just software for Visual Effects.” “Not only can we utilise our platform for cinema and television, but we can also use it for video games, social media material, and even the Metaverse.”
The latter gives extra reason for Epic Games and Samsung Next, two of the new investors. Horizon Ventures led the $10 million round, with Founders Fund and MaC Venture Capital returning as initial investors.